Sina Microblog iPad App Review

Sina Microblog has been on the offensive move, within a year they have achieved more than what Twitter can. Currently Twitter features over 200 million users, but Sina Microblog reached 100 million just in a year. This year they announced two service - direct video uploading and voicemail for sending tweets, as well as Sina LBS or geo-location check-in service directly via their native app (plus you can also now stalk your favorite celebrities). I guess they don't want to lose the race and momentum, as there are many other microblog service in China market. I do think Twitter needs to learn more from Sina Weibo, for example their process is a lot faster on verified accounts if you provide the necessary ID and proved that you are actively using their service.

Below are my review of the iPad App:
  • Looks strikingly similar to... this
  • Its free, that's always a good thing :)
  • Different than the iPhone app
  • Easy to use if you're accustomed to Twitter's native iPad App
  • Preview message on the right side pane
  • Access direct message
  • Upload photo directly, you can also rotate the photo if you wish
  • You can announce where you are directly via their location service
  • You can use the automatic hashtag feature to tag your topic
  • Here is something different from the native Twitter App, the capability of changing the background although currently there are only 5 wallpapers available (hopefully they will open this for users to be able to upload their own favorite wallpaper)
Sina Weibo HD App (launched in 24 February 2011) is available on iTunes and can be downloaded here.
(download)